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Malted beverages

Which current Bollywood actor was once a Complan boy?
Take the Rediff Biz Quiz and find out how much you know about Indian malted beverages.

1. Apart from Kapil Dev and Sachin Tendulkar, which other cricketer is associated with the brand Boost?
a) Parthiv Patel
b) Mohammed Kaif
c) Virender Sehwag

2. Which Nestle brand derives its name from a Greek athlete famous for his feats of strength?
a) Milo
b) Viva
c) Horlicks

Wrong! Try again..
Wrong!
The correct answer is Milo.
Milo is a delicious low-fat chocolate malt energy drink. The name Milo comes from an athlete in Greek mythology named Milon who was famous for his feats of strength. Legend has it that he once carried a four-year-old bullock through the stadium in Olympia, Greece. Afterwards, he ate the whole animal.
Correct!
Milo is a delicious low-fat chocolate malt energy drink. The name Milo comes from an athlete in Greek mythology named Milon who was famous for his feats of strength. Legend has it that he once carried a four-year-old bullock through the stadium in Olympia, Greece. Afterwards, he ate the whole animal.

3. Which malted beverage brand is associated with the country's longest running quiz show hosted by Derek O'Brein?
a) Maltova
b) Horlicks
c) Bournvita

Wrong! Try again..
Wrong! The correct answer is Bournvita.
The Bournvita Quiz Contest, which is possibly the country's longest running quiz show, made its debut on radio in 1972, and moved to television in 1994. The revamped version of the quiz was started at Sony Entertainment Television for which the first 14 episodes were shot in Sri Lanka. The Bournvita quiz reaches over a million students in 4,800-odd schools in India and West Asia.
Correct!
The Bournvita Quiz Contest, which is possibly the country's longest running quiz show, made its debut on radio in 1972, and moved to television in 1994. The revamped version of the quiz was started at Sony Entertainment Television for which the first 14 episodes were shot in Sri Lanka. The Bournvita quiz reaches over a million students in 4,800-odd schools in India and West Asia.

4. Which current Bollywood actor was once a Complan boy?
a) Zayed Khan
b) Aftab Shivdasani
c) Shahid Kapur

Wrong! Try again..
Wrong! The correct answer is Aftab Shivdasani.
The Complan ad featured a young, chocolate-faced Aftab Shivdasani, who – after he drinks Complan – takes his mother around on his bicycle. Aftab started his career as a Farex baby when he was just 14 months old.
Correct!
The Complan ad featured a young, chocolate-faced Aftab Shivdasani, who – after he drinks Complan – takes his mother around on his bicycle. Aftab started his career as a Farex baby when he was just 14 months old.

5. Which company took over Jagatjit Industries' two malted beverage brands Viva and Maltova in early 2000 and has relaunched them since then?
a) GlaxoSmithKline Consumer Healthcare
b) Nestle
c) Hindustan Lever

Wrong! Try again..
Wrong! The correct answer is GlaxoSmithKline Consumer Healthcare.
Horlicks-maker GlaxoSmithKline Consumer Healthcare Ltd acquired Viva and Maltova, the two beverage brands, in early 2000 for Rs 86.25 crore from Jagatjit Industries. Viva is largely consumed in Andhra Pradesh, while Maltova is popular in the South and the North. The two brands are also exported to Sri Lanka, Bangladesh, Myanmar and the Middle East.
Correct!
Horlicks-maker GlaxoSmithKline Consumer Healthcare Ltd acquired Viva and Maltova, the two beverage brands, in early 2000 for Rs 86.25 crore from Jagatjit Industries. Viva is largely consumed in Andhra Pradesh, while Maltova is popular in the South and the North. The two brands are also exported to Sri Lanka, Bangladesh, Myanmar and the Middle East.

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Compiled by: Biswajit Das



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